News
Research identifies further growth potential
Research conducted for the Association of Train Operating Companies (ATOC) last autumn, has highlighted significant untapped potential for growth in the sale of PLUSBUS tickets amongst rail passengers.
Of 1,464 leisure travellers questioned, just 8% had heard of PLUSBUS and had actually used it. A further 41% were aware of PLUSBUS, but had not yet bought it. And a staggering 51% of leisure, off-peak train travellers were not even aware of PLUSBUS.
Of those who were not aware of PLUSBUS, 16% said that they would definitely buy it with their next train ticket and 33% said that they would probably consider buying it.
Of those who were most likely to buy PLUSBUS with their next train ticket, 41% were in the age range 16 to 34 and 66% were in full-time work.
The research will hopefully help convince the TOC marketing teams that there is an expanding market for PLUSBUS that they can help us reach!
Improvements to PLUSBUS in January 2012
From Monday 2 January 2012, Royston (Hertfordshire) becomes the 293rd rail-served town to be covered by a PLUSBUS ticketing scheme.
Also from the same day, PLUSBUS season tickets (for 7-days, a month, 3-months and a year) become available for Bathgate, Dundee, Falkirk, Linlithgow, Livingston and Stirling in Scotland.
Journey Solutions welcomes Competition Commissions report
The Journey Solutions partnership, (which manages PLUSBUS- Britain’s only nation-wide integrated train to bus ticketing scheme), supports one of the key recommendations of the Competition Commissions report into the local bus industry.
Jonathan Radley, Commercial Director of Journey Solutions said: “Britain is already unique in Europe in having a nation-wide integrated train to bus ticketing scheme that has been set-up as a commercial venture by public transport operators. We therefore very much welcome one of the key recommendations of the Competition Commissions bus industry report (published today) which calls for more multi-operator ticketing schemes.”
For more click here.
October 2011 newsletter
Click here to open a PDF of our latest newsletter.
'A step change for Britain's buses'
On 12 September 2011 Greener Journeys launched a new report - 'A step change for Britain’s buses: Maximising the economic, social and environmental potential.' - at the House of Commons.
Hosted by Stephen Hammond MP and with an address from Norman Baker MP, the report details findings from some recently commissioned innovative ethnographic research into people’s attitudes and behaviour towards bus travel. It also looks into the barriers which prevent car users from travelling by this sustainable mode.
Getting to the station
Passenger Focus (the transport consumer watch-dog) has just published a detailed report which studies the challenges that rail passengers face in making their journeys to and from Britain's railway stations. It shows that nationally around 11% of rail passenger travel to the station by bus. Of the other passengers, Passenger Focus found that a third of those who didn't use the bus suggested that they would use the bus to get to the train station (if it was more frequent or made a better connection with the train). Their full report is available here: 'Getting to the Station'
Updated: 08/02/2012.
